5 Things Your Small Business Should Automate In 2021

By: | December 9th, 2020

Image by Gerd Altmann from Pixabay

When you are running a business, you need to make sure that you are staying on top of tasks. This can be tricky as you will usually have a lot on your plate. The good news is that business automation can be extremely useful and can save you a lot of time. But what can you automate?

In this guide, we are going to look at some of the things that your small business should automate. Read on if you are looking for some tips and tricks.

Why Automate Tasks?

There are many reasons why you might want to automate tasks in your small business with the main one being that this can help you to save some time. Automating means that you don’t need to waste time doing the small tasks as the software will take care of them for you. Automating tasks can also help you to cut costs as you won’t need a staff member there working on it all day.

With new tools developed all the time, this is becoming increasingly common.

Customer Service

While you won’t want to automate all of your customer service, there are some tools that you can use. For example, there are live chat options that use AI to give your customers the responses that they need. This can mean that you don’t need to deal with any queries right away unless they need some kind of human interaction.

Not only can automated customer service speed up your process but it can also reduce human error and give the best possible experience to your customers. Customer experience should always be a priority so make sure that you choose the right tool that they will be able to interact with.


Marketing is a key part of any small business but did you know that you can automate it? So, what is marketing automation? Well, this involves the use of software to automate activities and manage campaigns. If you are running multiple digital campaigns at once then marketing automation software can help with this.

You’ll be able to capture leads and get your campaigns just right and so this is something to consider if you need a helping hand with this. You can even use marketing tools to send out email campaigns or automate your social media posts.


How long do you spend on invoicing every single month? This can be an incredibly tedious process and many struggle to get everything done on time. As a small business owner, you need to have your invoicing done properly, otherwise, you could risk missing payments and running low on funds for the next month. Of course, if you automate your invoicing using expert software, you can speed things up and make sure that no deadlines are missed. There are so many tools that can help with this so make sure to have a look and see what works for your business.


If you aren’t updating your system when a new update is available, you could be missing out on some further security patches and new features. Updates are there for a reason and they can make a huge difference to the system that you use. If you find yourself ignoring updates because you forget to install them, you could benefit from automating this kind of thing. This could be done using a simple setting or you could install a tool that automatically looks for new updates.


Finally, if you want to save some time in your small business, you should consider automating your hiring process. It can be very time-consuming posting job ads and checking in to see if anyone has applied. However, if you use some of the tools that are at your disposal, you can make this process much easier to follow.

Hiring automation software can help to post the ad and collect the applicants. It could even weed out those who are not qualified for the job using pre-selected criteria. Then, you can use the software to arrange interviews – easy! Make sure to consider this if you are thinking about hiring some staff for your small business.

Final Verdict

As you can see, there are so many areas in your business that you can automate in order to improve processes and save yourself some time. With automated software, you can cut down on the spending that you do and make sure that everything is done correctly the first time.

Some of the main things that we would recommend that you automate include marketing, customer service and hiring. There are so many great tools that can help with these. If you can put these measures in place, you will be happy with the end result.


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