If I were in the crane business and knew my machines were incredibly strong, I’d probably take the same route Liebherr did a few years ago and video an impressive feat.
One massive crane lifting a huge crane that lifts a really big crane, that in turn lifts a pretty big crane.
Then I’d invite a bunch of media personnel and my best customers to come and check out the spectacle.
Lastly, I’d post the video on YouTube, amass close to 1 million views, and have a whole lot of people talking about Liebherr mobile cranes and their capabilities.
Watch the impressive stunt here: