Enhancing In-Car Experiences
Over the past weekend, automotive company Daimler announced a strategic partnership with one of the world’s leaders in mobile technology, Qualcomm, to move the development and manufacture of products and services for next generation “connected cars” to a new level. It seems that Mercedes customers would like to charge their electric vehicles (EVs) and smartphones without getting their hands dirty.
Qualcomm already has its Snapdragon Automotive Solutions, including an automobile-worthy computer processor, 3G/4G LTE wireless modems, VIVE and Bluetooth capabilities, and WiPower technology that already allows in-vehicle wireless charging of consumer-electronics. Daimler, for its part, brings to the table its sterling reputation as one of the world’s leading automobile manufacturers.
The partnership will assess Qualcomm’s current technology to see if it can be adopted wholesale or if additional development is necessary for the specific needs of Daimler customers. Executives at both companies are extremely upbeat on the timing of the alliance as well as the size of the market and opportunity ahead.
References and related content: